A key issue for smaller companies is the danger of relying too much on one or two large accounts and being unable to muster up the time and resources to diversify. If you and your team are resisting another large sale because of a current large client, you are in a recipe for disaster.
Today’s Whale Hunters Wisdom newsletter offers suggestions. Read ten strategies to increase your capacity to bring in a new large account while continuing excellent service for the ones you have already.
And don’t forget to let us know what you think! Do you have tips to share?