Category Archives: Small Business Advice

How To Get Left Behind (Courtesy of BlogWorld)

But it frightens me how many small to midsize companies behave like ostriches when it comes to a serious evaluation of their social media strategy. Continue reading

Posted in Business Development Strategy, Small Business Advice, Small Business Growth, Social Media for Businesses, Women in Business | Tagged ,

Get Out and Stay Out of The Commodity Trap

A lot of The Whale Hunters client companies believe they are playing in a totally price-driven market. They do not see any opportunities to compete other than on price. When they lose a deal, they assume they lost it on price.

The problems with that zero-sum game are that there are always limits to how low the market can drive prices (before vendors abandon the market) and that every vendor is vulnerable to price-cutting by any competitor at any time.

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Posted in Business Development Strategy, News & Events, Sales Management, Sales Process, Small Business Advice, The Whale Hunters, Women in Business | Tagged , , , , ,

More Ways to Offend Prospects and Ruin Your Business

How you behave when you lose a sale reflects on the character of your business. Continue reading

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How to Offend Your Newest Customer

Tactics that seem to be customer-friendly can really backfire if you imply service that you don’t intend to deliver. Continue reading

Posted in Sales Process, Small Business Advice, Small Business Growth, Social Media for Businesses, trust, Women in Business | Tagged , , ,

Quick Video Tips on Increasing Sales

The #OverTen Campaign day three, features quick video tips on how to increase sales in a B2B environment. Continue reading

Posted in Link Recommendations, News & Events, Sales Tips, Small Business Advice, Small Business Growth, The Whale Hunters, Women in Business | Tagged , ,

Five Great Tips to Grow Your Business

Five business leaders on 60-second videos with their best advice for growing a company to over $10 million. Sponsored by The Whale Hunters. Continue reading

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Do Women Owners Hit a $1 Million Ceiling?

The Over Ten campaign features video comments from inspired business leaders encouraging women to build their businesses to more than $10 million in annual revenue. Over Ten was conceived and implemented by Ginger Whitesell and is sponsored by The Whale Hunters. Continue reading

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What can marketing do for sales?

Video blog about how to save time in the sales process by educating your customers through marketing tactics. Continue reading

Posted in Business Development Strategy, business development tactics, Sales Process, Small Business Advice, Small Business Growth, Uncategorized | Tagged , , , , , , , ,

Ask Your Customers The Ultimate Question

Whale Hunting is a great strategy to grow your company fast. But even fast-growing companies make on average 80% of their revenue from existing clients. So it’s much more important to keep existing whales than to hunt for new ones. How do you find out if there is a high probability that existing whales will work with you next year, too? Continue reading

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Novel Ways to Help Employees Understand the Need for Change

When you combine expert facilitation with visual representations of the outcomes that were achieved in a collaborative manner, you have a living reminder of the work you accomplished together. And most important, you have a map that you can use to help the rest of your employees understand why it is important to change the way the company is doing something.

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