Tag Archives: B2B sales

Five Steps to Great Sales Materials

Most of your company’s sales materials are about you. This article describes a method to develop compelling sales materials based on your prospect’s fears about doing business with you. Continue reading

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The Hunt is Never Over

There will always be new problems to solve for your clients, new expertise for you to bring to the table, new relationships to develop. However, more often than not, once the initial hunt is over we forget that the process should continue. How do you remedy this? Continue reading

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Key Accounts: A Great Source for New Revenues

The definition of business success is growth. Increasing revenue drives most sales organizations. However, there are two aspects of the growth formula that are often underlooked; or, at least, underemphasized– client retention and business development in existing accounts. Continue reading

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Reprise: Most Popular Post of 2011

Successful large account sellers prepare thoroughly before they make that first call on a prospective customer. Continue reading

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B2B Account Strategies from The Geehan Group

The Geehan Group presents Dominating the B2B World. Continue reading

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Ah Complacency. It’s a Killer!

Whenever you hold the position of “the best” for a period of time, you become vulnerable to many kinds of attacks. You can’t afford for your team to become complacent about your #1 position.
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Do You Need a Paranoia Department?

Are you developing your products and services in concert with your customers, or are you internally focused? Continue reading

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Too Much Ammo?

Even when you have the best solution, if you overkill with your message you will not win the sale. Continue reading

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