Why Innovation Thrives in Recession

This week’s Whale Hunting Wisdom newsletter focuses on Innovation and Recession.

It’s not just my own ideas, although I have always believed that old saw “necessity is the mother of invention.”

But there’s a wealth of good sales and business development research that points to recessions as times when smart, creative people made their move on the market and became extraordinary successful.

For small and midsize companies, your larger competitors are more troubled than you, have much less flexibility and agility, and are struggling to placate shareholders, primarily through cost-cutting measures.

If you’d like to read more, including links to first-rate articles, I invite you to read the newsletter online at our website.

About Barbara Weaver Smith

Barbara Weaver Smith is founder of The Whale Hunters, co-author of Whale Hunting: How to Land Big Sales and Transform Your Company, and author of Winning Whales with an RFP, Whale Hunting Women, and more.
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